Q:3 audience feedback

Q. 3

What have you learnt for your audience feedback?

When making any film it is important to receive audience as this is vital when making a film as it would be the making and breaking point of a film as our audience would then go on to be opinion leaders by using word of mouth to express what they think of our film. So when given feedback it is important to then apply it where it can be to improve on your film.

We asked for our audience feedback at all times during pre production when creating our initial idea we decided to ask people what they thought of it and whether or not it would be the kind of film they would go and pay to watch. The feedback that we got was that they were confused and that the narrative was not completely clear and understandable to them. We took action upon this feedback by re-thinking our narrative and writing out a new treatment that had a clearer narrative. After this we presented our pitch to our class mates to see what they thought. This was important as all productions have to present their pitches to production companies to get them to like their film and sponsor them. After presenting the pitch we opened the floor for our classmates to ask questions on our film and comment on what they liked, what they did not like, what they understood and what they did not understand.

The feedback that we received was that they liked the complications in our narrative but that we needed to work on our new equilibrium as it did not flow with the rest of the narrative also that we had to get more of a comedy element in our film by adding more comedic disruptions.

At post production we also received feedback while doing an ensemble edit we asked people if the shots had continuity and flowed together. The feedback that we got was positive; however another feedback that we got was to add more video effects to our film as it was a comedy film. We took this feedback on board by adding a fast forwarding to our chase scene to make it look like a Scooby doo chase scenes which we knew would make our audience laugh as they would automatically link it to the comedy side of Scooby doo. When we finished editing our film we ask for audience feedback on our titles and the whole finished product. I think that this was the most important because before we submitted our film we made sure that our targeted audience would like it and that it would appeal to them. It worked as we got positive feedback however we were also told that next time we could add even more comedy elements.